Optimizely

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The Optimizely platform provides businesses with the ability to conduct A/B testing, multivariate and multipage testing for data-driven decision making.

A/B testing – Optimizely’s specialism – is a method used to test changes to a webpage against its current design, in order to determine which is more successful with visitors in increasing leads, revenue, donations, registrations, downloads and user-generated content.

Test two different versions of a web page in order to determine which one better meets your objectives. By running version ‘A’ and version ‘B’ at the same time and then funneling visitors to different versions of the same page, you can see which one is more successful and continue running with it.
Software by Optimizely
www.optimizely.com

Pricing

Starting from: $17.00/month
Pricing model: Freemium, Subscription
Free Trial: Available (No Credit Card required)
Optimizely offer a Starter plan for free.

Their more comprehensive, customizable Enterprise plan is chargeable.

Please contact Optimizely for pricing information.


Key Features


PROS:
  • Unlimited experiment & variation creation
  • Image hosting
  • Data import/export
  • Experiment scheduler
  • Multivariate testing
  • Traffic allocation
  • Test scheduling
  • Engagement tracking
  • Stats engine
  • Custom reports
  • Basic & custom visitor segmentation
  • Geo-targetting
  • Basic analytics & heatmapping integrations
  • Third party integrations
  • Dynamic customer profiling
  • Visual editor
  • Developer tools
  • Out of the box integration
  • Benefits



    Learn more about the visitors that connect with your website & mobile apps through Optimizely’s visitor segmentation tools.

    Segment your visitors through basic or custom visitor segmentation then target optimized experiences and focus on your high-value visitors.

    Seamlessly integrate data across all your platforms and synchronize Optimizely with the products you already use.

    Improve customer engagement and increase revenue across desktop, mobile web and mobile apps with A/B testing, multivariate testing and multi-page testing.

    Optimizely’s Starter Plan is absolutely free and only becomes chargeable once a visitor number threshold is reached.

    Specyfication


    Intended Users Freelancers, Large Enterprises, Mid Size Business, Non Profits, Small Business
    Devices Supported Web-based, Mobile Web App
    Supported Countries Australia, Canada, Europe, India, United Kingdom, United States
    Supported Languages Chinese (Simplified), English, French, German, Spanish
    Support Options FAQs, Knowledge Base, Online Support
    Features
    Tracking
    Open API
    Auto notification
    Sheduling
    CRM integration
    Data import/export
    Gamification
    Simple SignOn
    Social integration
    Device supported
    Windows
    Android
    Mac OS
    Iphone/Ipad
    Windows phone
    Web-based
    Pricing model
    Free
    Freemium
    Monthly payment
    One-time payment
    Annual subscription
    Deployment
    Deployment type: ~
    Customer type
    Small business
    Large enterprises
    Medium business
    Freelancers

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